AREA OF FOCUS

Our Communities

We believe that every child should have the opportunity to grow, explore and learn through play, no matter their circumstances. Through in-kind donations, investments in educational programming, local community engagement and employee volunteerism, we bring the magic of play to kids globally.

Our Impact

450,000+

children impacted

245,000+

toys donated

4790

volunteer hours

Toy Donations

Rooted in our belief that the joy of play can enrich the lives of children, Spin Master provides toy donations to a number of charitable organizations that focus on children in need. In 2025, we donated more than 245,000 toys and games benefitting children’s organizations.

Delivering Imagination Through The Toy Movement

The Toy Movement is a Spin Master–led initiative with a mission to deliver inspiration, imagination, magicand joy to children around the world, regardless of circumstances. Our goal isto bring comfort and reprieve to children impacted by conflict, poverty and natural disasters through play. In 2025, we reached over 16,000 children in 18 countries and donated more than 80,500 toys and 500 Child Friendly Spaces (CFS) Play Kits.

Advancing the Future of Play

We give back to our communities through initiatives that share our love of play, promote creativity and develop new skills. Our strategic partnerships and investments in educational programming help instill confidence in kids while promoting fun. In 2024, we worked with over 285 organizations in more than 27 countries to bring the magic of play to children.

Employee Philanthropy Programs

Spin Master employees are actively engaged in our philanthropy programs. To reinforce our culture of giving, we provide employees many volunteer opportunities and the ability to support causes that matter to them through matched donation campaigns. In 2024, employees recorded over 4,600 volunteer hours given them the chance to experience first-hand the positive impact we can make.

Our Areas of Focus